Freelancer’s Courses & Current market trend with global marketplace

Bangladeshi existing Freelancers are getting jobs through renowned international online marketplace ( Upwork, Fiverr, Freelancers, skillBangladesh….etc) and serving foreign clients. Employers who are outsourcing their jobs to these marketplaces are expecting international standard deliverables from freelancers. Foreign Employers/Companies consider soft skills especially Communication Skills  strongly. If a Freelancer is experienced and can do the given job perfectly still he needs to communicate, submit proposals and convince the clients with competitive professionalism & negotiations skills which is a big concern for Bangladeshi Freelancers. Gaining soft skills is the first condition for the freelancers to win the jobs. Online marketplace is now very competitive and our Freelancers should be equipped with soft skills to take advantage over other countries. We recommend to Introduce a soft skills ( Package or a module ) consist of below soft skill sets-

Basic English ( Writing & Spoken )

Presentation skills

Negotiation skills 

Proposal writing/Drafting

Leadership Skills & 

Professionalism 

After completing the above module or doing it parallelly they can gather technical skills required to perform the jobs. Recent market trends show once off basic jobs like logo design, web development, link share, reviews, basic digital marketing  etc. are available with very small amounts of payments and our Freelancers engage them heavily with these. Neighboring Countries trying to grab expensive jobs and not bidding for cheap jobs which usually come to us. Freelancers with basic technical skills getting this type of job done. Same time Accounting & HRM, Sales & Marketing and Admin & Office Support which are the most demandable and expensive jobs, are being taken care of by other countries. Once employers receive good service from a country or a group of Freelancers belonging to a nation then it is tough to enter in that category. Bangladesh is a country full of graduates from public & private universities including National Universities. Developing them with Accounting & Consulting and Sales & Marketing beside ICT is easier for grabbing a market share. Good thing is Accounting & HRM, Sales & Marketing and Admin & Office Support jobs are computer enabled and online based. There are courses and certification of these available locally already. All we need to make aware of it and establish a learning path.

We have assessed and analyzed global market by observing global standards skills & knowledge providers like -ACCA UK, AICPA USA, CIMA UK, TUV Rheinland Germany, TUV SUD, AIT Thailand, MIM Malaysia, Skill India, LCBS Dhaka (www.lcbsdhaka.com), AIM, NSDA (National Skills Development Authority, Bangladesh ), SEIP, STEP,  and listed out below 1-5 broad categories according to current international market trend-

1.

Broad Category: Design & Creative

Sub-Category-

• Animation
• Art & Illustration
• Audio Production
• Brand Identity & Strategy
• Graphics & Design
• Motion Graphics Design
• Photography
• Physical Design
• Presentation Design
• Video Production
• Voice Talent

2.

Broad Category: Web, Mobile & Software development

Subcategory-

• Desktop Software Development
• Ecommerce Development
• Game Development
• Mobile Development
  •  Mobile App Development
  •  Mobile Game Development
• Product Management
  •  Scrum Master
  •  Product Management
• QA & Testing
  •  Automation Testing
• Scripts & Utilities
  •  Scripting & Automation
• Web & Mobile Design
  •  Prototyping
  •  Mobile Design
  •  Web Design
  •  User Research
• Web Development
  •  Back-End Development
  •  Front-End Development
  •  Full Stack Development
  •  CMS Development
•  Software Development
  •  Firmware Development
  •  AR/VR Development
  •  Coding Tutoring
  •  Database Development

3.

Broad Category: Sales & Marketing

Subcategory:

• Display Advertising
  •  Campaign Management
  •  Digital Marketing
• Email & Marketing Automation
  •  Email Marketing
  •  Marketing Automation
• Lead Generation
  •  Sales & Business Development
  •  Lead Generation
• Market & Customer Research
• Marketing Strategy
  •  Marketing Strategy
  •  Content Strategy
• Public Relations
• SEM – Search Engine Marketing
  •  Search Engine Marketing
• SEO – Search Engine Optimization
  •  Search Engine Optimization
• SMM – Social Media Marketing
  •  Social Media Marketing
• Telemarketing & Telesales

4.

Broad Category: Accounting & HRM

Subcategory:

Accounting

•  Bookkeeping
•  Accounting
• Cloud Accounting/Online Accounting ( Tally, Xero, Quickbook etc…)

• Financial Planning
  •  Financial Management/CFO
  •  Financial Analysis & Modeling
• Human Resources
  •  HR Administration
  •  Sorting & Recruiting 
  • Payroll Processing

5.

Broad Category: Admin & Office Support:

Subcategory:

• Data Entry
• Personal/Virtual Assistance
• Project Management
• Transcription
• Online Research
• Order Processing